Global Work 2013 SS
GLOBAL WORK, a new Japanese brand in Hong Kong. SS13 catalogue with novelty is the way to present their SUMMER is coming. We designed this catalogue and neon pouches in a reverse way. On the catalogue, we make use of natural, pale and easy colors to present GLOBAL WORK style. On the other hand, we make use of transparent neon pouch to present summer. As we combined both, people could see those natural style photos in neon. This helps to stimulate customers’’ mind that “Summer Is Coming”.